Every time you shop at Mother Earth, you spend towards artisans. You participate in preserving our heritage of centuries old art and craft; sustaining it for the future and nurturing the livelihood of the artisans. The artistic, philanthropist and dynamic Neelam Chibber is the co- founder of Mother Earth and has been awarded the WomenChangeMaker, a fellowship by Womanity Foundation, which is a Geneva based non-profit organization.

She was the winner of the 2011 India Social Entrepreneur of the Year award. Neelam Chhiber is the co-founder of Industree, a social enterprise that connects rural producers to urban markets. She is an Industrial Designer from National Institute of Design and alumunus of Social impact International, as well as Global Social Benefit Incubator , Santa Clara University, USA. Here’s a tête-à-tête with her when she was at the ThinkBig summit 2016, organised by Weconnect.

So when You go to Mother Earth and buy a Kalamkari or a Dabu collection, you are also helping an artisan when at the same time upping your style quotient.This unique concept by Neelam Chibber of mixing design which is universally appealing with the rural age old traditional art and craft, makes it all the more a huge success.

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You can find Neelam Chhibber on Facebook | Twitter | linkedin | industree | Mother Earth

Anuja Pandey

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